For wellness studios, clubs and practices

Fill your schedule
with members who stay.

We connect your booking, membership and member communication, develop partner and referral opportunities, and help launch your next location, program or product line.

From a first class to a long-term membership.
Built with your team, in systems your business owns.

Explore by industry ↗

Where we can help

Members
are the business.

When bookings, memberships and member messages sit in separate tools, it’s harder to see who is drifting away and give them a reason to come back.

DISCOVERY

Get found by the right members.

Make your programs, coaches and locations easy to find and compare on your website, in local search and in AI answers.

MEMBERSHIP

Turn a first visit into a routine.

Connect booking, onboarding and follow-up so a trial leads to a membership, and a membership leads to renewals.

PARTNERSHIPS

Grow through the right partners.

Pursue corporate wellness, brand and referral partnerships with a team that can negotiate and structure the terms.

A bright movement studio with mats, weights and one orange ball

Start with the opportunity
in front of you.

A studio that needs fuller classes. A new program ready to launch. A partner who could send you members. We agree on the work your business needs first.

What we do

Three divisions.
One Apex Global.

Each division has a distinct job. Work with the one you need, or bring them together when the opportunity calls for it.

An unbranded supplement bottle and massage device on a dark backdrop

CONNECT

Agency

We represent your business in partner conversations, finding opportunities and structuring the deals that fit your next stage.

  • Corporate wellness and employer partnerships
  • Brand and product partnerships
  • Negotiation and written deal terms

Representation fees apply to the deals we source, under written terms.

A consultation desk with a screen and a warm desk lamp

BUILD

Accelerator Studio

We connect your website, booking and membership tools, then keep improving how members find you, join and stay.

  • Booking, membership and member communication
  • Retention, loyalty and renewals
  • Testing, automation and visibility in AI answers

Scoped work, a written plan, and systems your business owns.

Hands adjusting a strap on a training rig under a warm light

LAUNCH

Ventures

We help bring a new location, program or product line to life, with a team that builds and relationships that support the launch.

  • New locations and programs
  • Branded products and at-home offers
  • Licensing and financing introductions

Services work never takes equity. Any equity, licensing or revenue-share in a new venture is agreed separately in writing.

The Accelerator Studio builds the work. The Agency develops the relationships and deals. Ventures brings both together for something new.

Related work

A clearer story.
A connected plan.

From a neighbouring category · Functional nutrition brand

Apex sharpened the brand strategy and, with a loyalty and rewards studio from our network, designed a growth approach connecting product discovery, content and repeat purchase.

The work linked the brand’s introductory program with its everyday product range. This example describes strategy and system design.

Client reference available on request.Ask about the work ↗

In your industry

Partners who
know this work.

Through the Agency, we bring in companies from our network whose work fits your plan, and we sell alongside them.

Network partner · Loyalty and rewards

Loyalty and rewards studio

Builds loyalty and rewards programs that turn buyers into members, and runs a live consumer-rewards network.

Network partners are independent companies. Scope and terms with each are agreed in writing.

How it works

A plan you approve.
A team that builds
with yours.

The people named in your plan do the work. We build in phases, within your margins, staffing and the claims your business can make.

Hands mapping connected work on a planning table

This is the Studio build path. Representation and venture work have their own scope and written terms.

  1. 01

    Start with a conversation.

    Tell us about your business and the growth problem or launch you have in mind. Together, we’ll see whether Apex is the right team.

    Free fit call
  2. 02

    Agree on the work.

    A paid growth session leads to a written plan: what we’ll build, who will do it, the milestones and the price. You approve the plan before the build begins.

    Planning fee credited to the build
  3. 03

    Build. Launch. Keep improving.

    We work alongside your team, deliver in usable stages and keep testing and improving after launch. We document the work and prepare your team to run it.

    Scope and team agreed in writing

Who does the work

A senior team,
sized to your work.

We call it a pod: a small team of experienced operators working alongside yours. Start with two or three people, and scale up to eight as the work needs.

The people named in your plan are the people who do the work.

  • PrincipalSponsors the engagement and guides key decisions.
  • Delivery and partnerships leadCoordinates the work and partner conversations.
  • Growth technology leadConnects the platforms, data and workflows.
Start with 2–3Scale up to 8

Grow, reduce or end the pod as your needs change. Our operators use AI in their workflows, with people making the decisions.

Overhead view of an operations floor at night with one lit row of desks

Platforms we build on

The right tools.
Working together.

We start with the business problem, then choose the platforms that fit. The goal is a connected system your team can use and improve.

Brand & experience

Webflow · Sanity
Vercel

Websites, content and digital experiences that your team can keep moving.

Commerce

Shopify
BigCommerce

Connected product information and buying experiences across direct and business sales.

AI & automation

Anthropic · Google
OpenAI

AI-assisted workflows and automation, with human judgment and clear responsibilities.

Platforms are selected around your requirements and existing systems.

What stays with you

You own
what we build.

We leave infrastructure behind.The systems we build for your business live in your accounts. Your team can run them, with our ongoing support agreed around what you need.

Any shared ownership in a new venture is agreed separately in writing.

Next step

What’s next
for your members?

Bring the membership, program or partnership opportunity you want to discuss. We’ll see whether Apex is the right team for it.

Book a fit call

A conversation to check fit. No charge.